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You're Posting Once. I Was Posting 60 Times a Day.

Alex Hormozi

I was talking to a friend of mine who decided recently to get into the content game. He asked why my content was getting more reach than his. I said ā€œI don’t know. We put out about 250 per week. How many pieces a week are you putting out?ā€ He replied ā€œI’m posting a measly once a day. Ha! Thank you for resetting my minimum standard.ā€ He’s already an incredibly successful man (more than me) and it instantly *clicked* for him. Volume. (But there’s more to it than that) I’ve had this happen to me in business more times than I can count. I think ā€œoh I should just do 30% more or 50% more.ā€ But the p

Warm Selling Doesn't Work On Cold Leads

Something that took me a while to learn: Most people get lazy and cut corners when selling referrals or warm traffic. Don’t. Sell them the same way you would strangers. Cold sales processes work on wa