$2B founder reveals the niches that can make you $$$ (ft. Allison Ellsworth, Poppi)
*Sam's database on how long it takes to become a millionaire:* https://clickhubspot.com/rx72 Episode 855: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Allison Ellsworth, the founder of Poppi. â Show Notes: (0:00) Poppi, brand glow up of the century (2:25) failing into confidence (8:00) behind the scenes of Shark Tank (10:22) Investing $70M in branding (12:05) the genius of Rohan Oza (14:24) the economics of super bowl commercials (18:26) Brand Positioning Masterclass (25:09) hiring gen z (26:38) IDEA: Protein anything (31:19) IDEA: lymphatic massage (3