The Definition of Leadership: It's a Skill, Not a Title | Simon Sinek

Leadership is neither a rank nor a title. It is a choice. It is the choice to provide care and protection for those for whom we are responsible. Video from Globo, November 2025, in conversation with journalist Rodrigo Carvalho + + + Simon is an unshakable optimist. He believes in a bright future and our ability to build it together. Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever t